Conversations With The Bible College Dean

The other night I was at a small Get together with a few of the guys from Church and I struck a conversation with the Dean of the Church Bible college about using a blog as a promotional tool for the college.

The conversation seemed like it wasn’t going anywhere and the general consensus and feedback I was getting was that blogging is hard because of the technical skills and time involved.

When I was able to convince him that writing a blog post is about as difficult as writing an email, I began to see some signs of interest.

The conversation covered some interesting points about Facebook and Twitter, but I really wanted to impress upon him the importance of having a self hosted blog that is autonomous of Facebook or any other social media site.

I thought I would share some of the ideas we discussed here…

The blog would be a launch pad to promote an online bible study course at some point in time.
The blog would give the college a national and global presence, giving international students an insight as to what they would learn from attending the college.
The blog would be able to target a younger Christian audience that is already spending time online.
The blog could be used to promote the college to other church members by posting regular updates on the progress of the students.
The blog could also help the students set up their public profile, if they had a desire for an evangelistic ministry.

Many of the ideas discussed were only of the cuff ideas, and would need to thought out and somehow worked into a strategy, but the main concept of using a blog to promote the bible college was not lost.(I hope not anyway)

I believe when you combine all of the benefits of blogging, compared to the time and money invested, the college would be doing itself an injustice by not looking into the possiblities of how a blog could help build the profile of the college.

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